Digital Marketing

Customer satisfaction focuses on the relationship between a company and its customers. Firstly, when optimizing the customer experience, marketers strive to increase engagement at every touchpoint, even if it does not lead to a purchase. A positive customer experience can...

“Email me the details!”, “oh yea, no worries, I’ll email you all the documents”,“I connected to everybody on the team with just one email!”, emails, although have been in our lives for so long, their importance is still growing strong....

Let us ask you a question;  Have you ever seen a product image, liked it, wanted to buy from it but just couldn’t describe what it was? Sometimes searching “Marble tables” is just not enough. Well, we come baring good...

Digital marketing has been going under rapid changes ever since it was introduced to us, that’s not a surprising thing to hear. A new terminology from here and a new marketing tool from there, digital marketing is becoming more and...

It has been a busy year for Google with all the updates and improvements, which means it has been a busier year for digital marketers. It is important for both Google Ads and digital marketers to keep up with new...

What would you say if I told you that marketing is science? You might laugh and tell me “I’m pretty sure it belongs in the business sector” and you might be right. But today, we will talk about neuromarketing, and...

Once upon a time, we had our lovely earth. Then virtual reality was invented which took over the world and we lived happily ever after. Jokes aside, since Thursday, a new term has come to life and has already taken...

As a marketer or a business owner in today’s digital world, nothing is more important than forecasting. Knowing the marketing industry, the trends, and the issues that you will face gives you a great competitive advantage. Having management skills or...

Change is a dominant factor in today’s marketing world. With technology always evolving, it is normal to see that the way people market their business is also actuating. From advertisement on newspapers to digital marketing on the internet, the ability...